Thursday, December 6, 2012

After Surface success, Microsoft planning branded smartphones? | Synopsis

After Surface success, Microsoft planning branded smartphones?

Excerpt:

Microsoft is working with component suppliers in Asia to test its own smartphone design, people familiar with the situation said, suggesting the computer-software giant is increasingly adopting a variation of a business model favored by rival Apple, which designs computers and phones along with the software that powers them. Officials at some of Microsoft's parts suppliers, who declined to be named, said the Redmond, Wash. -based company is testing a smartphone design but isn't sure if a product will go into mass production. 'Whether we had a plan to do something different or we didn't have a plan, I wouldn't comment in any dimension. '- Microsoft CEO Steve Ballmer, on reports that the company plans to make its own smartphones One person said that the screen of Microsoft's smartphone currently being tested measures between four and five inches.

People:

Steve Ballmer

Overall Sentiment: -0.320981

Relevance: 0.236453

SentimentQuote
0.342188"We're quite happy this holiday [season] going to market hard with Nokia, Samsung and HTC," Ballmer said, ...
0.336383"We're quite happy this holiday [season] going to market hard with Nokia, Samsung and HTC," Ballmer said, referring to companies making smartphones powered by Microsoft software. "Whether we had a plan to do something different or we didn't have a plan I wouldn't comment in any dimension."
Sentiment Stats:
  • Number of Quotes: 2
  • Aggregate Sentiment: 0.678571
  • Mean: 0.3392855
  • Standard Deviation: 1.7320508075689

Key:

  • Aggregate Sentiment is meant to be an indicator of an individual's overall sentiment.
  • The Mean is meant to be an indicator of an individual's average comment sentiment.
  • The Standard Deviation, when there are enough quotes, will indicate an individual's consistency of sentiment (i.e. a Standard Deviation of 0 would mean they were very consistent in their sentiment and 1 would mean they were very inconsistent).

Note that quote stats are likely to be meaningless beyond the aggregate score due to the tiny sample size. However, they are always provided just in case you find something useful there.

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